Netcel provides a comprehensive email marketing service allowing you to either out-source your entire email marketing requirements to Netcel, or use Netcel's online system to plan, populate and send enewsletters to your mailing list.
Your campaign is broadcasted from our secure white-listed servers and monitored and analysed for standard metrics such as delivery rates, soft and hard bounces etc. Furthermore, advanced metrics such as ROI tracking and A/B testing can be enabled upon your request.
Our standard service includes:
- Planning of your legally compliant email marketing strategy
- Design of HTML and plain text email templates
- Newsletter template development (compatible with all major email client software such as Office 2007, Office 2003, Yahoo Mail, Hotmail, Lotus Notes)
- 24 x 7 access to our online email marketing system
- Training in creating, populating, sending and analysing campaigns
- Ongoing support to operate and improve your email marketing campaigns
- Newsletter subscribe and unsubscribe directly from your web site
- Mailing list cleansing
- Personalised emails to increase response rates
- Scheduled campaigns to send emails at specific times on specific dates
- Bounce management options for hard and soft email bounces (i.e. 'remove address from mailing list after 3 hard bounces')
- Full campaign tracking (i.e. number of emails sent, delivered, opened, clicked, clicks by subscriber)
- Reports to analyse campaign performance, effectiveness and ROI