Optimizely Opal – the agentic orchestration platform
At Opticon 2025, Optimizely showcased how Opal AI is evolving into a market-leading platform for agent orchestration, powered by customisable workflows. With the flexibility to design workflows of interconnected AI agents, the release of a suite of out-of-the-box agents, and the opportunity for partners like Netcel to create specialised agents tailored to specific use cases, Optimizely has firmly positioned itself as an AI-native Digital Experience Platform (DXP).
